--|| Crossover Calling ||--
Friday, October 30, 2009
, Posted by D i p at Friday, October 30, 2009
Guess what Dev and Shrabanti did during the Pujas? They roamed the south of America, from New Jersey to Houston, wooing the non-resident Bangalis with their recent release Dujone.
The love story directed by Rajib Kumar and produced by Ashok Dhanuka had two ticketed shows, one each at New Jersey and Houston.
“The idea behind the trip was to tap the potential audience abroad. I got in touch with the Bengali association in America and Netflix, the world’s largest online DVD rental service, to take Dujone to the auditoriums. We got two shows. The tickets were priced at US $10 and the response was very encouraging,” said distributor-exhibitor Arijit Dutta, who led the Dujone team. The film is in its third week in Bengal, having released in 119 theatres.
Back home, Dev is basking in his new-found overseas fan base. “The people in Houston and New Jersey loved Dujone. So long they only knew Shah Rukh Khan, Aamir Khan and Salman Khan, now they know me! They posed for photographs with me!” he said. “The crowd was a mix of young and old, and some of them came up to me to say that I was a natural,” says Shrabanti.
Jeet Gannguli’s music was a hit with the audience, added Arijit, who is working on a tie-up with Netflix. “We are looking forward to theatrical screenings of more Bengali films. Once the agreement with Netflix comes through, VCDs and DVDs of Bengali films will be available abroad within a month of a film’s commercial release. Probashi Bangalis can also choose to watch Bengali films on TV. We’ve even discussed the possibility of shooting in these places at subsidised rates,” said Arijit.
If all goes well, Arijit will soon take five more Tollywood films — both mainstream and off-beat — for ticketed screenings in the US.
News From : The Telegraph (12.10.09)
Thanks To : Amrita
Dev Fans Club © - #1 Dev Site Around The Web . Dev Rocks ....
The love story directed by Rajib Kumar and produced by Ashok Dhanuka had two ticketed shows, one each at New Jersey and Houston.
“The idea behind the trip was to tap the potential audience abroad. I got in touch with the Bengali association in America and Netflix, the world’s largest online DVD rental service, to take Dujone to the auditoriums. We got two shows. The tickets were priced at US $10 and the response was very encouraging,” said distributor-exhibitor Arijit Dutta, who led the Dujone team. The film is in its third week in Bengal, having released in 119 theatres.
Back home, Dev is basking in his new-found overseas fan base. “The people in Houston and New Jersey loved Dujone. So long they only knew Shah Rukh Khan, Aamir Khan and Salman Khan, now they know me! They posed for photographs with me!” he said. “The crowd was a mix of young and old, and some of them came up to me to say that I was a natural,” says Shrabanti.
Jeet Gannguli’s music was a hit with the audience, added Arijit, who is working on a tie-up with Netflix. “We are looking forward to theatrical screenings of more Bengali films. Once the agreement with Netflix comes through, VCDs and DVDs of Bengali films will be available abroad within a month of a film’s commercial release. Probashi Bangalis can also choose to watch Bengali films on TV. We’ve even discussed the possibility of shooting in these places at subsidised rates,” said Arijit.
If all goes well, Arijit will soon take five more Tollywood films — both mainstream and off-beat — for ticketed screenings in the US.
News From : The Telegraph (12.10.09)
Thanks To : Amrita
Dev Fans Club © - #1 Dev Site Around The Web . Dev Rocks ....
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